Organizations today face three concurrent trends that make their decision-making more challenging:
- There is more work to be done, and we need to make do with less people to get that work done.
- There is increasing uncertainty about what customers will pay for (with their money and/or time).
- Customers have many more choices for how to spend their time and money.
This means that decision-makers have less time to make choices about what products and/or services to offer customers, less clarity around how to value these choices, and more possible offerings to pick from. We can help! Here’s how:
The Mad Dog Two Step™ We provide decision-makers with tools to help them to make better choices about what to offer their organizations’ customers..